Karina Vega

Associate Director

Karina colorKarina holds a BA in Communications from the Universidad Iberoamericana in Mexico City, and a Diploma in Public Opinion from the same university.

Karina has been Account Director at LEXIA since 2008, and has headed diverse strategic projects in areas such as brand positioning, product launching, and communications campaign evaluation for many brands. She has ample experience in the Hispanic population in the US.

She is based in the Mexico City office and coordinates projects in the Washington, D.C. office.